When it comes to delivering the right message to the right person at the right time, it’s that last point, time, that’s the hardest to nail down. This is where incorporating the buyer’s journey into your marketing strategy can simplify, streamline and add leverage to the process.
See-Think-Do is a buyer’s journey framework from Avinash Kaushik at Google. We’ve been using it for years with our clients to plan, organize and deliver messaging and content at scale and we’ve got it down to a science.
In this on-demand webinar, we share this powerful (yet simple) framework along with how we have successfully leveraged it to achieve otherwise unachievable results.