Google has stopped updating Universal Analytics (the Google Analytics you know and rely on), and replaced it with Google Analytics 4. It’s only a matter of time before you will need to migrate. Now is the time to get up to speed on GA4, the first major update to analytics in years.
In this knowledge-packed webinar, our own Steve Robinson will walk you through everything you need to know to be successful when you make the change.
This on-demand webinar will teach you:
- Key differences between Universal Analytics and Google Analytics 4
- How to transition your current analytics configuration safely to the new version
- Key gotchas and pitfalls to avoid in configuring your GA4 property
- What you need to do to get the most out of the powerful new features in GA4